Mainjobs | Our blog, things we want to tell you

Why a corporate blog

Another blog? No, this is something else. The Mainjobs Blog is the group's young commitment to offering an attractive, innovative and different solution on trends in marketing, ICTs and digital educational environments. It is a meeting place for various authors from the sector to achieve entertaining and empirical content and collect the different points of view of the interdisciplinary team that is part of the different productive areas of the group.

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Communication in times of crisis: Exploding batteries and corporate ostriches

Communication in times of crisis: The left hand of God. The great Maradona showed that having a left hand is fundamental in life and that winning has a moral price. The other side is seeing how a troll or hater ruins years of pampering a product/service. Therefore, communication in times of crisis not only avoids business headaches, but even prevents "migraines" before they occur. Example of bad practices: Samsung and its major mistakes. Without a doubt, one of the digital soap operas of last year 2016 was...

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Gamification in the Company (I), fight with obsolescence

The seriousness inherent in business means that, apparently, they are separated from games by a total abyss, but if we consider, for example, professional careers or competency management for HR, we will understand that gamification in the company is increasingly most necessary. Of course, it represents one of the many challenges faced by Latin business culture, which is very locked in certain archaisms. We have to understand that Gamification in the company can be our ally. And, furthermore, it can be in many ways. Gamification can be the way to fight obsolescence in processes…

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Virtual Reality pedagogy thinks

Technological progress in today's society is a constant, and the effects that these innovations bring have been felt in all areas of life. Therefore, the learning of subjects in the ICT society tries to be in line with the progress that we have commented previously. Furthermore, in the field of training, the tools are increasingly sophisticated and technical, with the aim of responding to these changes. What is considered “the next great technological leap” has arrived and has a name and surname: Virtual Reality. This new type of technology is called to modify…

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Digital guerrilla is the only viable option for small and medium-sized businesses to project themselves on social networks

Digital guerrilla: low intensity, but great impact

Social networks are a battlefield, a kind of perpetual war only designed for those most capable at an organizational, mental and economic level to succeed in 2.0. Digital Guerrilla: low intensity, but great impact is one path. We must assume that even a victory over the enemy is only partially so. When we let our guard down or show weakness, they will deal us the right blow, losing positioning in search engines and relevance on the platforms of our niche or segment. For the small or medium-sized entrepreneur, the way out is low-intensity war or directly digital guerrilla warfare...

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Think Outside Box It's not just a way of thinking, it's a way of working

Think Outside Box: Lateral Thinking I

To tame creativity, many “rules” have been proposed, but one of the most successful and that can be applied to marketing (although it comes from the management consulting sector) is think outside the box, this motto means thinking outside the box. different, unconventional or from a new perspective or paradigm. It means taking a step forward and not staying with the first solution that logical thinking offers us, which is what usually reigns in business. You always have to try to go further to reorient the strategic lines of marketing, using as a support point...

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Visual Thinking: Is the letter dead?

Visual Thinking: Is the letter dead? Visual Thinking consists of expressing ideas, concepts, feelings or thoughts with images or visual resources of any type, whether drawings, photographs, infographics, etc. From using a different font for the most important things in high school notes, to using Mind Maps to plan complicated projects. The headline “Visual Thinking: Is Print Dead?” It is, of course, an exaggeration, but we cannot ignore the need to update our ways of communicating and transmitting information. It is not necessary to know how to draw well. We do not need to be artists, but rather know how to reflect in a…

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Innovative teaching tools are those that improve the learning experience and motivate students to self-learn.

Innovative tools for teaching

Many people when they hear about innovation think of sophisticated ICT tools or convoluted mechanisms that consume the energy and patience of those involved. We can't blame them, they are more than used to it being that way. But innovative tools can be used for teaching without dying in the attempt. While it is true that many digital tools lack sufficient empathy to adapt to the different groups that use them, it just takes a little common sense to make their use a success. Sometimes technology does not adapt to the students and, of course,...

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Ten steps to make viral marketing easy and simple

The ten steps to do Viral Marketing

Many people think that there is a great distance between culture and advertising when in reality both are closer than it seems and, furthermore, have been since the beginning of time. Culture has used advertising as a form of propagation and as a way to sustain its activity. But the road is two-way and the artistic work of human beings as a whole forges society in the long term. That is why the cultural meme is the basis of viral marketing. The ten steps to do viral marketing must take into consideration…

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What is a PLE?, personalized training by ourselves to advance

What is a PLE? Building your informal learning.

Since we are little we are constantly learning and as we advance in our studies or goals, we develop and acquire new knowledge, which makes us increasingly autonomous and able to achieve what we want. That is what is called PLE (Personal Learning Environment), which allows us to direct our learning by connecting information from different sources, what we see, what we discover..., etc., let's say it is informal learning. But what is a PLE? If we take this to elearning training, we can understand that a PLE could be formed through a campus...

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Top of the most in-demand courses, the benchmark for our global strategy.

Top of the most demanded courses, our blockbusters.

Transparency and message In our coffee breaks we talk about the weather, the progress of our favorite soccer teams (Atletttti, ahem) and a thousand other things, among them what we like to call the Top of most requested courses, also in each minute In our commercial coordination meetings we reflect the progress of our different products and services. It is a permanent methodology focused on offering the best, avoiding obsolescence and understanding in real time what the reality of our clients is. That is why we have always prepared internally a Top of the most requested courses, a list...

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How to work as a team? A necessity for sustainability

How to work as a team? The faith of companionship.

The faith of camaraderie The conception of work evolves according to the paradigms or trends set by factors such as society or the market. In reference to this, new models and ways of understanding the way of working in organizations have emerged that have almost entirely replaced other more outdated ones. And yes, of course, this new system of conceiving the way of working is none other than teamwork. But the question of how to work as a team? , is not easy to answer. Some organizations are more concerned with profits and…

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