Mysterious client

Study of the assessment of quality perceived by consumers.

This is one of the main techniques for obtaining primary market information where a qualified technician pretends to be a potential client, acting according to a pre-established plan, collects answers, attitudes and comments of the seller. At the end of the purchase act, the entire experience is compiled in a detailed report sent in real time to the responsible people.

In today's market, characterized by its high competitiveness, the excellence of products and services plays a decisive role. The study of the assessment of quality perceived by consumers becomes necessary through the “Mystery Shopper” or Mysterious Customer.

In an innovative way, as a comprehensive consultancy, we offer you solutions recycling, training and improvement of personnel to increase the results obtained in the tests.

Did you know...?

Creating a mystery shopper helps:

  • Have the information Qualitative tailored to the management of the company.
  • Identify the points powerful and existing weaknesses in its management.
  • Define the continuous improvement objectives in regards to the customer satisfaction.
  • Know how the service is provided service in your establishment.
  • Support in the definition of service letter.
  • Know the time waiting for customer service.
  • Identify marketing opportunities.
  • Detect training gaps of the staff.
  • Control the normative internal to the company.
  • Carry out follow-up of campaigns and promotions.

What we offer?

The main applications of this tool are:

  • Evaluation of the quality of customer service.
  • Analysis of marketing.
  • Follow-up of campaigns and promotions.
  • Improve personnel management policies.
  • Study of Benchmarking.

€400/month

or included in flat rate service.

If you have any doubts...